
Credit: OhMyGov Inc.
Social Media: It's measureable, and bad news for Dems
The research department at OhMyGov Inc. recently issued a white paper that attempts to debunk prevailing myths about social media, which all too frequently turn into excuses for not striving for or achieving maximum effectiveness in online communications. We like to see and share communications success, in both government and private sector. This paper is a first step from our research team toward advocating a smarter approach to social media in organizations.