Get out there and be social!
Government communicators looking to get a leg up on the
latest trends and developments in the world of social media in the public
sector are in luck. Several upcoming events being hosted by the Advanced
Learning Institute will speak to the many challenges and opportunities facing
communications professionals who have, or are looking to, tackle the rapidly
evolving social media landscape.
Two upcoming conferences, one in Atlanta and one in British
Columbia, entitled "Social Media for Government: How
To Engage Your Employees And Citizens By Using The Latest Web 2.0 Technologies
To Drive Communication Results," will be three day events covering a wide
range of issues in the communications realm.
The Atlanta event will be held from September 19 - 22 and will feature
several speakers from the local, state, and federal levels who have dealt first
hand with the power of social media in gov communications. Topics covered will
include, but not be limited to, measuring the effectiveness of your
organization's social media strategy and cultivating senior level support for
agency social media programs. Speakers will include the Transportation Security
Administration's Curtis "Blogger Bob" Burns and the e-communications team from
the Atlanta Mayor's office in addition to several other experts.
The British Columbia event will be held September 26 - 29 and have a slightly
more "north of the border" flare with speakers from several Canadian government
offices as well as the U.S. Department of State and the city of Seattle. Topics will include ways to blend new and traditional
media strategies for optimal results, and embracing and integrating mobile
From November 1
- 4, it's "Strategic Internal
Communications in Government: How To Use Social Media & Traditional
Communications To Engage Employees, Drive
Performance & Add Value." This event will be held in Washington DC and feature speakers such as Department of Interior's
Teresa Rivera and Department of Defense's Brian Drake discussing a wide range
of social media related topics.
Finally, the institute will be
holding one more Canadian event from November 14 - 17
in Toronto. This event will cover the same topics as the Atlanta and British Columbia conferences and feature speakers from both American and
And remember, since OhMyGov is a supporting organization for these events any reader
who mentions OhMyGov at registration will receive a $200 discount. Space is
limited so make sure to register soon!